Available · Hong Kong / Remote

Blair
on the track.

Web3 BD & New-Media Operator. I cold-start communities, ship campaigns that actually convert, and design the visuals to match. crypto/US-equity investment experience. HKU MA · Trilingual

See selected work All my links ↗

王颖孜 / BlairHK

Web3 BD ✦New Media Ops ✦Vibe Coding ✦Visual Design ✦Event Production ✦Trilingual 中 / EN / 日 / 粤 ✦Hong Kong ✦

10k

X followers, 4 months from 0

Top-20 CEX listings secured

500+

KOL pool · HK/TW · JP/KR · SEA, tiered & filterable

0→1

Web3 + study-abroad personal IP, community from scratch

01 — About

Lives at the
intersection of
people & products.

I'm a Web3 BD & MKT lead based in Hong Kong. MA in English Studies (Sociolinguistics) from HKU on a 60k HKD scholarship. TEM-8 · IELTS 7.5.

I run new-media accounts that grow from zero, design the posters / decks / sites that go with them, and organize campaigns & Meetups end-to-end. I maintain a tiered KOL network across HK/TW, JP/KR and SEA, managing the full collaboration workflow: scout → outreach → negotiate → brief → production → schedule & post.

As a creator myself, I've built a personal IP at the intersection of Web3 and study-abroad, growing a community from zero. I move between MandarinEnglishCantoneseJapanese — and between a slide deck, a Telegram group and a stage mic.

making friendsaround the world ✦

life off-screenplay hard ✦

“行走间攒灵感，热爱里生创意。”

01.5 — In the Room

Web3 Events

Consensus HK · HK Web3 Festival · Fintech Week · Wanxiang Blockchain Summit · Web3 Dev Con · Solana Meetup — on-the-ground for the conversations that move the industry.

10+ flagship events
2024 — 2026 · HK / SH

02 — Selected Work

A working portfolio.

My experience spans Web2 and Web3, covering Web3 projects, mining pools, tech marketing and LLM research.

At OnGreen, I contributed to the 0→1 token launch and secured 5 Top-20 CEX listings. I fully managed 4 meetups & AMAs, onboarded 500+ Web3 builders, and scaled X/TG to 10k+ followers in 3 months. Before that — Scarab/HashSpace (LTC mining), Tec-Do (overseas KOL ops, 200+ SEA creators), and a UZH NLP labelling stint.

Web3 · New media · Events · Print

Web Design

OnGreen

Sustainability-focused Web3 brand site. Information hierarchy tuned for cold traffic conversion.

Visit ↗

Web Design

HashSpace

Cloud hashrate landing — turnkey mining, daily payouts. Built end-to-end as a Web3 product site.

Visit ↗

X Ops

0 → 10k in 4 months

Cold-started a Web3 X account around real emotion + high-value info gaps. Repeatable hook formula.

Xiaohongshu

Multiple 1k–2k saves hits

“孙割太有节目效果了” · “海外雅思官方送分” · “大厂 offer 作品集”. Pain-point driven, value-first.

Event

Foreign Cultures Festival

0→1, 18 country booths + gala. 80-person team, 2000+ attendees, became the school's flagship event.

Posters & Roll-ups

Commercial posters, freshmen welcome, lemon tea promos — punchy type, shop-window ready.

02.5 — Brand Collateral

Brand Collateral · Four-Panel Brochure

Bilingual 4-fold brochure — full visual system, copy & layout for a Web3 product launch. Print-ready. Scroll in to watch it unfold.

Scroll in to unfold

02.6 — X / TG Community

Tweet visuals · campaign posters

Posters & key visuals shipped for X / Telegram campaigns — bilingual, on-brand, ready to post.

Campaign posters · OnGreen

X · Tweet visuals

02.6 — Social Media Ops

New Media · Always-On

Building voice across Xiaohongshu & X — bilingual content, community growth, and Web3 storytelling from Hong Kong.

小红书 · Blair on the track

On the track.

BD & MKT Lead — OnGreen Technology Limited · Web3
Dec 2025 — May 2026 · Hong Kong
- Drove a token from 0→1: secured 5 Top-20 CEX listing slots, ran the full listing pipeline.
- Shipped 4 Meetups & AMAs around Consensus / WikiExpo, built a 500+ KOL & builder pool.
- Cold-started X & Telegram past 10k followers each in 3 months.
BD & MKT — Scarab Technology · Top-5 LTC mining pool + cloud hashrate
Sep 2025 — Nov 2025 · Hong Kong
- Closed a 500k RMB client out of 300+ industry contacts.
- Owned CMC ad analytics, competitor research and the internal mining knowledge base.
- Refreshed the website in Figma + Lovart; ran daily X and the Chinese-language TG community.
Overseas KOL Ops Intern — Tec-Do (钛动科技)
Sep 2025 · Guangzhou
- Sourced & vetted 200+ SEA KOLs into a structured creator CRM.
- Executed 2 overseas campaigns end-to-end for 361° and Xtep — briefing, posting, monitoring.
- Labelled 3000+ Instagram captions to surface EU vs. SEA copy patterns.
NLP Research Intern — University of Zurich · LLM abstract-vocabulary evaluation
Sep 2024 — Oct 2024 · Remote
- Evaluated LLM handling of abstract lexicon for a UZH sociolinguistics group.